Gene was riding his horse, Champion, down Hollywood Boulevard for the annual Christmas parade in 1946 when, hearing the crowds of children gleefully crying, "Here comes Santa Claus!" he was inspired to write a song. He turned his sketch over to Oakley Haldeman (then in charge of Gene's music publishing firms) and legendary A&R chief "Uncle" Art Satherley. They completed the lead sheet, hastening a copy over to singer/guitarist Johnny Bond's home to make an acetate disc of the finished product. A cocktail was mixed for Uncle Art, who sipped near the microphone while Bond sang "Here Comes Santa Claus" for the first time. When the group heard the ice cubes jingling so merrily on the playback, they were inspired to use a "jingle bell" sound on Gene's record! It was the first Gene Autry Christmas release, a huge commercial and artistic triumph that opened the door to an unexpected extension of his phenomenal career.